Sometimes all it takes is seeing a problem befall someone else, to realize it could happen to you too.
This happened to me recently, when I was trying to buy furniture at one of the major outlets during a holiday sales rush. (I'll be nice and not name names.) Their computer systems went down, and suddenly, they couldn't process anything but cash transactions for hours!
As a result, they couldn't complete my credit check, and I went away empty-handed. Luckily for them, I did return a few days later... but how many others did not?
How Much Damage Can A Server Outage Do?
According to a recent Emerson Network Power study, an outage at a major data center costs nearly $8,000 per minute. That cost is, of course, spread out over all the smaller firms that are utilizing their services.
Another study, in 2011, estimated that network outages cost $26.5 billion dollars annually to American businesses.